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Kay Trade In Trade Up

Trade In & Trade Up!

Upgrading your diamond is the perfect way to celebrate an anniversary or mark a major milestone. KAY is here to help you find the next diamond (or extra diamonds) of your dreams!

Book An Appointment

The next step is meeting directly with a Jewelry Expert at a local KAY store. They’ll help you find an upgrade option that best suits your style and budget.

Image of fingers holding an engagement ring

 
 

Loving Their Upgrade

Kay

They have a great trade in program that was very reasonable. I got exactly what I wanted & I love it! – Sabrina S

We used the trade up program and were shocked that Kay gave the full value we paid for my previous set toward this one. Thank you, Kay. I could not be happier. – Rachel M

What You Need to Know

We guarantee 100% trade-in value of diamond* jewelry purchased at KAY towards a new piece. Your next selection must meet the minimum requirement of at least double the trade-in value. To ensure your peace of mind, our Jewelry Experts utilize an automatic Trade-In Evaluation System. Exclusions may apply.
*Natural diamonds can only be traded-in for natural diamonds and lab-created diamonds can only be traded-in for lab-created diamonds.

Two diamond rings

 
 

How it Works

 
 

Frequently Asked Questions

No trade-in value is given for gemstones, gold, silver, or other metals. Diamonds that are chipped, cracked, or have been damaged aren't eligible for trade-in.

Only purchases originally made in-store at KAY Jewelers or online at KAY.com are eligible for the trade-in program.

The purchase price of your new jewelry item, excluding charges such as tax and shipping, must be double the trade-in value or more. For example, if your original earrings were purchased at KAY for $500, your new purchase must be priced at $1,000 or more. Store credit can't be issued for a trade-in, so your new jewelry must be purchased at the time of the upgrade. No trade-in value is given for gemstones, gold, silver, or other metals. Diamonds that are chipped, cracked, or have been damaged aren't eligible for trade-in. Trade-ins can be applied only toward the purchase of new diamond jewelry and cannot be applied toward the purchase of previously owned merchandise, gemstone jewelry or gold, silver or other metal jewelry. Trade-ins cannot be accepted from customers without a North America or United Kingdom address. Retention Period: When a customer returns a purchase prior to 30 days from the purchase date and a trade-in is associated with the completed sales slip, the store CANNOT return the trade-in to the owner until the 30-day retention period has expired. Retention period applies to all stores EXCEPT those located in Alaska, Hawaii, Oklahoma, North Carolina, Delaware, and Florida. Trade-ins can be completed in most KAY Jewelers stores, as allowed by law. At this time, trade-ins cannot be completed on KAY.com.

The purchase price of your new jewelry item, excluding charges such as tax and shipping, must be double the trade-in value or more. For example, if your original earrings were purchased at KAY for $500, your new purchase must be priced at $1,000 or more.
Protection Plan

Protection Plans

Let's protect your jewelry that means the most with a plan that's right for you.

Learn more about appraisals

Appraisals

Find out from our experts what your jewelry is worth, in case it's lost, stolen, or damaged.

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